brick and mortar
The phrase "brick and mortar" refers to businesses with physical locations, distinguishing them from online-only operations.
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Definition
B2Business
(common)A traditional business with a physical location where customers can visit.
Example
- Many brick and mortar stores faced challenges during the rise of online shopping.
- The company decided to expand from an online store to a brick and mortar presence.
B2General
(UK, informal)Physical buildings, especially homes.
Example
- The value of brick and mortar has increased significantly in the past decade.
Similar
Terms that have similar or relatively close meanings to "brick and mortar":