buyer's remorse

"Buyer's remorse" describes the regret or anxiety felt after making a purchase, often due to doubts about the decision's value or necessity.

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Definition

B2Consumer Behavior

(common)A feeling of regret or anxiety after making a purchase, often questioning the decision's value or necessity.

Example

  • After buying the expensive watch, she felt a strong sense of buyer's remorse.

B2General Decision-Making

(extended)A feeling of regret after making any kind of decision, not limited to purchases.

Example

  • He experienced buyer's remorse after agreeing to the new job offer.