cold email
A 'cold email' is a common business strategy used to initiate contact with potential clients or partners without prior interaction.
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Definition
B2Business Communication
(formal, professional)An unsolicited message sent to someone with no prior relationship, typically to explore business opportunities.
Example
- She sent a cold email to the company hoping to discuss a potential partnership.
- Cold emails can be an effective way to generate new leads.
C1Marketing
(professional, technical)A personalized email sent to a recipient who has not previously interacted with the sender, often used for outreach or sales.
Example
- The marketing team crafted a cold email to introduce their new product to potential clients.
- He received a cold email offering a collaboration with a new startup.
Similar
Terms that have similar or relatively close meanings to "cold email":