hook in

communication psychology

The phrase "hook in" is commonly used to describe capturing someone's interest or involving them in a situation, often with a nuance of deception or allure.

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Definition

B2General

(informal)To capture someone's interest or attention.

Example

The advertisement was designed to hook in potential customers.

C1Psychology

(informal, negative)To deceive someone by luring them with false promises.

Example

Scammers often hook in victims with promises of quick riches.

C1Technology

(technical)To connect or integrate something into a system or network.

Example

You need to hook in the new device to the existing network.

Similar

Terms that have similar or relatively close meanings to "hook in":

hook off eye hook on the hook hook up spring hook heel hook gut hook meat hook hook shot hitch up diacritical hook hop on link up lock into tie in plug into connect up pull in hang one on ink up off the hook hop into plug in hanging loop hutch up rope up butcher's hook hang on join up lock in book in reel in catch on string up loop up