soft power

"Soft power" is a concept introduced by political scientist Joseph Nye to describe the ability to attract and co-opt rather than coerce.

πŸ‡ΊπŸ‡Έ US Voice:
πŸ‡¬πŸ‡§ UK Voice:

Definition

C1International Relations

(technical, academic)The ability of a country to influence others through cultural appeal, diplomacy, and values rather than military force or economic sanctions.

Example

  • Countries often use soft power to build alliances and foster goodwill.
  • The nation's soft power is evident in its global cultural exports like movies and music.

B2Politics

(general)Influence achieved through attraction and persuasion rather than coercion.

Example

  • Soft power can be more effective than hard power in winning long-term allies.
  • The use of soft power includes initiatives like foreign aid and cultural exchange programs.

Similar

Terms that have similar or relatively close meanings to "soft power":

hard powersmart powersoft moneysoft killsoft keymilitary powersoft point