swallow up
The phrase "swallow up" is often used to describe complete absorption or engulfment, whether literal or figurative.
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Definition
B2General
(common)To completely engulf or envelop something, often causing it to disappear.
Example
- The fog swallowed up the entire landscape.
- The sinkhole began to swallow up the house.
B2Business
(common)To take over or absorb an entity, often leading to a loss of its separate identity.
Example
- The smaller company was swallowed up by the larger corporation.
- Many startups get swallowed up by tech giants.
B2Resources
(common)To consume resources voraciously or excessively.
Example
- The project is swallowing up all our funds.
- Marketing campaigns can swallow up a significant portion of the budget.
B2Figurative
(common)To overwhelm or overpower, often in a non-physical sense.
Example
- He felt swallowed up by his emotions.
- The workload can easily swallow you up if you're not careful.
Similar
Terms that have similar or relatively close meanings to "swallow up":
gobble upeat upgulp downgulp upswallow one's wordsgob uphoover upsuck downsponge upsoak upbuy upsuck underlap upsuck inchew uptake inpill to swallowtake upuse upscoop upsuck upsweep up