up front
The term "up front" is often used to describe actions or payments made in advance, or to describe a straightforward and honest approach.
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Definition
B2Finance
(common)Paid or provided before any service or product is received.
Example
- They require a 20% payment up front before starting the project.
B2Communication
(common)Open and straightforward in communication or behavior.
Example
- She was very up front about her intentions during the meeting.
B2General
(common)At the beginning or initial stage of a process, project, or transaction.
Example
- It's important to outline your goals up front to avoid misunderstandings later.
Similar
Terms that have similar or relatively close meanings to "up front":
front upfront moneyin frontfront and centerfront offin the front rowfront endon the front footfront rowfront lineup topfront loadstraight upforward lineante upcash upin front ofheads uptop lineen facepaid upback to frontahead ofback endfront bumabove the foldahead of the curveon the up